What more people are doing, though, instead of getting rid of their cable TV, is that they’re actually getting rid of their home Internet service. 1% of households, in fact—which may still seem like a small number, but it’s more than twice as big as the number of cable cord cutters. These people choose to rely on free WiFi offered by places like libraries and coffee shops, they use the Internet at work, or most significantly, they rely on their smartphone data plan.

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