"Humphreys said one of the early conclusions from her research is the possibility that the mass media of the 20th century was in fact a blip, a historical aberration, and that, through platforms like Twitter, we are gradually returning to a communication network that indulges, without guilt, the individual’s desire to record his existence."
- Back to the future: What if the ‘mass media’ era was just an accident of history?
#tech #media #newspapers #mass media #journalism #social media #mathew ingram
On a normal weeknight, Netflix accounts for almost a third of all Internet traffic entering North American homes. That’s more than YouTube, Hulu, Amazon.com, HBO Go, iTunes, and BitTorrent combined.
(via Businessweek)
#Tech #television #TV #netflix #streaming #media #amazon #hulu #entertainment #traffic #internet
"Editorial has won in a sense: the idea that advertising, like editorial content, must be interesting, has won. You can’t just advertise next to someone else’s Tumblr. You’ve got to create a Tumblr of your own."
- How Tumblr Forces Advertisers to Get Creative | MIT Technology Review
#Tech #tumblr #marketing #advertising #content #MIT #technology review #ads #native advertising #tumblr marketing #social media marketing #editorial #media
Social media now more popular than TV | We Are Social
The rise of digital has been supercharged by social media. Out of the 5.6 hours that we spend with online media, an average of 48% is spent with social media (which is 26% of overall media consumption, compared to TV’s 23%).
#Tech #television #tv #social tv #media #global #social media #demographics #statistics #stats #data #news #social networking #social networks #time #media consumption
eMarketer:
In the 18- to 34-year-old demographic in particular, TV’s edge is slipping. Just 30% of that group said they expected TV to be their primary source of news and entertainment this year, with 28% saying it will instead be their laptop computer, and another 17% citing their smartphone.
#tech #television #stats #statistics #tv #internet #smartphone #iphone #news #media #consumption #digital #tablets
[Researchers] asked about the use of 15 different technology platforms and checked for correlation with feeling overloaded with information. Three showed a positive correlation as predictors of overload: computers, e-readers, and Facebook. Two showed a negative correlation: television and the iPhone. The rest — which included print newspapers, Twitter, iPads, netbooks, and news magazines, among others — showed no statistically significant correlations.
What the findings suggest, Holton said, is that the news platforms a person is using can play a bigger role in making them feel overwhelmed than the sheer number of news sources being consumed. So even if you read The Huffington Post, BuzzFeed, The New York Times, and ESPN in a day, you may not feel as inundated with news if you read on your phone instead of on your desktop (with 40 tabs open, no doubt). The more contained, or even constrained, a platform feels, the more it can contribute to people feeling less overwhelmed, Holton said. A news app or mobile site, for instance, is an isolated experience that emphasizes reading with minimal links or other distractions. Compared with reading on the web at your computer, your options seem smaller.
#tech #media #social media #news #mobile #iphone #information #information overload #content #news source
"If you look at Facebook, Pinterest and Twitter, you can see they are all focused on helping you find things. Instagram, YouTube and Tumblr are about helping people create things. So far, there has been a lot of emphasis on a social web that allows you to find and share things. With the new mobile hardware platforms and an app-driven creative open system, it means that we are going to see a lot more focus on platforms that help you create."
- David Karp (via GigaOm)
#tech #social media #david karp #tumblr #media #creating #social web
