"People are in love with you, but then all of a sudden, they can’t wait to watch you fail."
- Will Foursquare CEO Dennis Crowley Finally Get It Right? | Fast Company
"Tips are bite-sized pieces of content that users leave behind on Foursquare like breadcrumbs. When a user “checks in” to, say, Umami Burger, he or she might leave a tip urging others to order the truffle fries—the digital equivalent of asking your friend for a dinner recommendation…Yelp’s reviews, meanwhile, are almost notoriously more in depth, and range from being incredibly informative to downright snarky to hyperbolically comprehensive…But because they are often so extensive, Yelp’s reviews are traditionally written after the fact rather than during the moment—which is perhaps one of Foursquare’s greatest advantages in this area."
- From Austin Carr’s brilliant Fast Company article on how Foursquare’s tips are growing faster than Yelp reviews. (via baddeal)
"'Mobile search is just broken. Everyone in this goes to Yelp and searches and each of us get the same result. That’s clearly a broken model because every one of us is going to do different things or have different favorites' [Dennis Crowley] said, highlighting that Foursquare’s focus is on personalized search, with result tailored to the user based on their previous information."
- Foursquare Shifts To Search - Forbes
Privacy Concerns Remain for Location-Based Service Users
Tellingly, almost one-quarter of respondents said their greatest privacy concern was having their information used for marketing purposes.
"We’re making software that makes the real world easier to use."
- Dennis Crowley | Foursquare’s claim to fame, the check-in, could become its downfall
Location-based services are expected to bring in $10 billion in revenue by 2016, according to research firm Strategy Analytics. The biggest chunk, just over 50 percent, will come from location-based search advertising. (via GigaOm)
Facebook’s Top ‘Places’
“Here’s a look at Facebook Places data provided by social-media-software company Wildfire Interactive, which has run more than 100,000 campaigns for clients.”
The lack of diversity here and O’Hare airport topping the list makes me wonder just how much this service is being used so far.
Crowley said that he imagines the future of Foursquare to have a feel akin to Clippy, Microsoft’s once-famous office assistant. He envisions a Foursquare that is “listening for what’s going on around you … you’re walking down the street and normally you eat lunch, but you haven’t yet. And Foursquare will tell you that you’re close to a sandwich place you read about in the New York Times three weeks ago. And that’s what you want to try.”
"The power and the limitation of check-ins is that they’re after the fact. It’s powerful because you, the system and the local merchant know exactly where you are, in the moment. The downside is that check-ins don’t really help you decide anything - they simply recognize and broadcast a decision you’ve already made."
- 2011: The Year the Check-in Died