- Nicholas Carr | Is the book a crucial cultural artifact, or just an outdated container for content?
- Your E-Book Is Reading You - WSJ.com (via rickwebb)
(via rickwebb)
“Most people think that Amazon is selling Kindle devices at cost in order to make a profit on the sales of books and movies. But if Amazon is also giving away a lot of media for free—4 of the Top 10 books in the Kindle Store can be had for free under the Kindle lending program—then what is its business model for Kindle?
Giving away the razor to make money on the blades is a well-known strategy. But giving away the razor and the blades in order to make money on a subscription loyalty program as a way to sell everything else? Is that Amazon’s real goal with the Kindle—is Amazon in the device business only to sell Prime subscriptions, which the company sees as a key accelerant for sales across the rest of its site?
…We don’t know where Amazon expects to make money from in the future. Indeed, we barely know where Amazon makes money from now. The company refuses to divulge even the most basic stats about its business. Amazon’s earnings calls are a comedy of opacity and misdirection; you’d have a better chance getting a guard at Buckingham Palace guard to crack a smile than to get an Amazon exec to accidentally tell you about the company’s business.
…But all this misunderstanding can’t be an unalloyed good. Amazon is so opaque, with so many mysterious businesses and revenue streams, that you’ve got to wonder whether the people who work there even understand what it’s up to. In business, simplicity often wins. Selling me a device to get me to buy a membership in order to get a book for free. Is Bezos crazy like a fox? Or is he just plain crazy? We have no idea.”
“Another problem is Amazon’s market dominance. The firm accounts for less than a quarter of physical book sales. But Amazon sells 60-70% of e-books in America and perhaps 90% in Britain… In America, Barnes & Noble’s Nook is the main competitor. Surprisingly, given the success of the iPad, Apple’s iBookstore has lagged… Only half of iPad owners read e-books—and two-thirds of them own or plan to buy an e-reader especially for the purpose.”
Kindles Getting Cheaper, and Huge: 10 Percent of Amazon’s Business Next Year
The big picture is that [Citigroup’s] Mahaney thinks Kindle readers and books will generate $6.1 billion for Amazon next year–nearly 10 percent of its overall sales. Again, remember: This business didn’t exist until Thanksgiving 2007.
iPads Are Mingling With TVs, While Kindles Get Busy In The Bedroom: Study
“Roughly one in two [smartphone] owners seems to be using them in pretty much every other situation, including just killing time waiting for something else to happen.”
Truth.