Gnip is announcing a new product today that provides access to the full database of public tweets from the beginning of time — or rather, the beginning of Twitter.
…The new product, called Historical PowerTrack for Twitter, has been in testing with customers including Esri, Brandwatch, PayPal, Brandwatch, Waggener Edstrom, Network Insights, Union Metrics. Moody says this data opens up a number of new use cases. For one thing, financial firms are developing trading algorithms that incorporate Twitter data, and they can now test those algorithms on data from the past — in other words, if they think they can use social network activity to predict of stock market activity, they now have a giant database for seeing whether that’s true. Moody says there are also academic researchers looking at the impact of Twitter activity on the Arab Spring.
“We fundamentally believe that social data is going to be in every application. We’re only at 1 percent of the journey.”