"Comscore confirms that Tumblr is the No. 2 social platform — right behind Facebook — in terms of visitor engagement. Moreover, Tumblr is highly popular among internet users and is ranked by Quantcast as one of the top 15 sites in the United States, making it an excellent platform for branded content efforts."
- How Your Branded Content Can Thrive on Tumblr
#Tech #marketing #tumblr #social media #engagement #facebook #stats #statistics #brands #brands on tumblr #traffic
"
It seems that 79 per cent of smartphone users check for their devices within 15 minutes of waking up. A majority - 62 per cent - don’t even wait 15 minutes, and grab their phones immediately…
On average, we visit the Facebook app or the site 13.8 times during the day, for two minutes and 22 seconds each time…
That’s roughly a fifth of all the time we spend communicating; it’s only slightly less time than we spend texting. On weekends, we check Facebook more than we text.
"
- (via Daily Mail)
#Tech #facebook #social media #usage #stats #statistics #time #smartphones #mobile #iphone #frequency
"Facebook officials are now acknowledging that the social media giant has been able to create a running log of the web pages that each of its 800 million or so members has visited during the previous 90 days. Facebook also keeps close track of where millions more non-members of the social network go on the Web, after they visit a Facebook web page for any reason."
- Facebook finally admits to tracking non-users | Firstpost (via new-aesthetic)
(via futurejournalismproject)
#Tech #facebook #privacy #security #tracking #social media #violation #trust
"So what happened after The Great Unfriending? Facebook became a whole lot more usable as a particular kind of network — the one that lets me see what actual friends and family are doing, including those who are far away… Except for my teenaged daughters, of course, who don’t even use Facebook any more, preferring to spend all their time on Tumblr and Twitter. That’s just one of the things that should worry Mark Zuckerberg, I think."
- Mathew Ingram | Why I unfriended almost everyone
#Tech #social media #facebook #usage #tumblr #teens #unfriend #unfriending