“Collaborative consumption represents a shift from the ‘me’ to the ‘we.’
It’s about the fact that we were consumed with the idea of individual ownership and the fact that when we purchased things, it would add up to who we were as a person. And I think we’re slowly moving away from that idea and seeing that what we have can actually be beneficial to a larger group of people.”
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courtenaybird posted this
I lead business development at Union Metrics for our flagship product TweetReach. Born and raised in Atlanta, I completed my Master's in Digital Media at Georgia Tech and moved to San Francisco in April 2010 to consult on new media strategy for top companies and consumer brands.
I am passionate about technology and new media and voraciously consume all the best blogs and books on both.
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