To Kelly, Lindsay and all of you who will be going to this and having an awesome time, please know that I will be there in spirit. As a minor contribution to your cause, below is a photo of my costume from last year, which I wore without any HallowMEME prompting whatsoever.
Stay tuned for super tumblr-y dog halloween costume (hint: involves words HURR and DURR).
We’ll miss you, Kate! You’ll DEF be there in spirit.
Customers who experience problems when shopping online are talking about it on social media sites; 13% this year compared with 8% in 2008.
51% of respondents saying that social media has influenced their online transactions. 75% said their choice of retailer was influenced by what they read on social media sites, while 56% avoided a particular company after reading a bad review.
Social media and small businesses in the US (BIA/Kelsey)
9% of small businesses use Twitter to market themselves. 32% of SMBs intend to use social media in their marketing in the next 12 months, while 39% plan to include customer ratings or reviews on their own websites, and 31% plan to place links or ads on social sites or blogs.
Five years from now the internet will be dominated by Chinese-language content.
Today’s teenagers are the model of how the web will work in five years - they jump from app to app to app seamlessly.
Five years is a factor of ten in Moore’s Law, meaning that computers will be capable of far more by that time than they are today.
Within five years there will be broadband well above 100MB in performance - and distribution distinctions between TV, radio and the web will go away.
“We’re starting to make signifigant money off of Youtube”, content will move towards more video.
“Real time information is just as valuable as all the other information, we want it included in our search results.”
There are many companies beyond Twitter and Facebook doing real time.
“We can index real-time info now - but how do we rank it?”
It’s because of this fundamental shift towards user-generated information that people will listen more to other people than to traditional sources. Learning how to rank that “is the great challenge of the age.” Schmidt believes Google can solve that problem.